Seems very appropriate that our first blog post on the new DigMyData blog should be a post about a new code release for DigMyData. As many of you know, we are sponsoring LessConf (scroll down and you can see our very cool logo next to some really cool folks (Balsamiq, Twilio, MailChimp…). We’ll be showing our brand new product to many of the attendees and we wanted to get DigMyData as stable as possible (and sneak in a few new features).

Here’s the highlights of the release:

• 25 bug fixes
• 16 new features/improvements
• 41 total JIRA tickets closed
• 13 days since we last released (April 14)
• 4 sad faces because Amazon was down

Now for a breakdown on the new features in this release:

1. Rename new feature: Perhaps the most requested feature of all time . You can now rename any data line from our defaults.

2. Full AWeber history: Now when you connect  to AWeber we will pull down the entire history of your subscriber level (and not just show it going forward). This makes AWeber data immediately useful.

 

3. Faster swiping on tablets: This will be an ongoing process as the first generation tablets lack the real omph needed for swiping. We’re already on our second round of optimizations and we’ll keep working on it until we get it right (or the iPad 5 comes out, whichever comes first).

4. Better labeling and consolidating line dropdowns

5. New Absolute/Trend switch – This used to be a duo of visually unrelated buttons. We think this iOS inspired switch will make viewing your data in trend and absolute views much more intuitive.

(What are Absolute and Trend views? Basically, the trend view allows dissimilar data to be viewed together – they have different ranges or Y axis [ex: Show me how support requests behave when revenue goes up]; absolute view says, “Nope, I want to see them all together and show me how different the ranges are” [ex: Show me how many Visitors I get compared to my email marketing list])

6. Alexa rankings for referrals – From Google Analytics we have been able to show you referrers (websites sending you traffic) but there wasn’t a good way to filter all of that. We tried using PageRank but Google doesn’t (and shouldn’t) let people know exactly what their current PageRank is. So, we are going to use Alexa (from Amazon). You select how to filter your referrers in the Google Analytics settings and then we will show you the first time someone is sent from a site with an Alexa ranking better than the minimum you set.

7. New signup process + tutorial page – Previously a new user would be sent immediately to our settings page and could watch an interminably boring video about how to setup their settings. Then they would have to find their way back to the main application and then figure out what to do. Now a new user will immediately go to the application (we call it the “chart”) which is then overlaid with a tutorial image giving clues about what the different user interface knobs and dials allow you to do. We also added a link at the bottom of the chart to view the tutorial again (as well as hints on keyboard shortcuts!).

We know that first time user setup is super critical to our success and will be spending a great deal of time on this in days and weeks to come.

That’s it for this release. We aim to do releases every two weeks – though we hotfix productions bugs several times in between releases.

As always, you can reach us at support@digmydata.com or on Twitter: @digmydata