THE DIGMYDATA STORY

A Tale of Two Techies

The inspiration for DigMyData came in early 2009 when entrepreneurs Mark Smith and Adam Wride wanted to collaborate on a software project. After careful consideration of their collective experience, the duo realized that with any company, the creation of a product represents just a small part of daily operations. The majority of resources are focused on support, sales, marketing, management and putting out fires.

While consulting for a handful of startups, Mark conceived a set of tools that would automate and simplify the busy work of running a small business. By adapting the tools to the latest trends in online sales, marketing, support, metrics and social media, the profound power of DigMyData for business was realized. Mark's project management skills and Adam's community building background are the solid foundations upon which DigMyData was created and continues to grow.

THE DIGMYDATA ENSEMBLE

Mark L. Smith - Conductor & Band Leader

DigMyData Founder and software virtuoso Mark Smith loves process. With deep experience in the corporate and startup worlds, Mark is a big-picture thinker who turns ideas into action. In the early days of the internet, Mark created one of the first Windows-based multiple listing services for real estate. He designed integrated systems for insurance giant Unum Provident before striking out on his own to form aiWorks in 2000 - the printing technology company he sold in 2005. Since then Mark has consulted for a handful of technology startups and built a massive "Software as a Service" for the construction industry. His work with sensitive data in the insurance and technology industries has positioned Mark as a trusted consultant and leading Project Manager. Entrepreneurial in nature, Mark's heart lies with DigMyData, a tool he believes will streamline the way small business owners manage their day to day lives.

Favorite instrument:

  • icon Vibraslap

On Mark’s iPod:

  • icon Johnny Cash

Adam Wride - Composer & Arranger

In some ways it was inevitable that Adam Wride would co-create DigMyData. Throughout his career, the social media guru and music lover has explored the intersection of people and technology. Adam graduated from Brigham Young University in 2006. He landed a job as a Data Analyst for accounting and consulting firm Deloitte & Touche where he was trusted with sensitive user information. In his own time, Adam explored the realms of social media, creating a robust online profile that continues to generate hundreds of followers on numerous platforms. When he met Mark Smith on a network project, Adam knew he found a kindred spirit. Adam brings a strong user focus to the DigMyData support and development process. He's the backend composer who scripts the perfect platform for your business performance.

Favorite instrument:

  • icon Drums

On Mark’s iPod:

  • icon Mana
  • icon Pomplamoose
  • icon MxPx